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Job Title: Paid Marketing Specialist

PHP 50,000 - 60,000 Full Time1 Vacancy Posted: 03-25-2024
Expires on 24 Apr

Job Description

Duties and Responsibilities, but not limited to:

  • Strategy Development: Develop and implement comprehensive paid marketing strategies across various platforms: Google, Facebook, Instagram, LinkedIn, Tiktok, etc., aligned with organizational goals and target audience demographics.
  • Campaign Management: Manage and optimize social media advertising campaigns, including budget allocation, ad creative development, audience targeting, and ongoing performance monitoring.
  • Integration with Offline Events: Collaborate with the events team to integrate digital marketing efforts with offline events, ensuring a seamless brand presence across both digital and physical touchpoints.
  • Lead Generation and Tracking: Monitor and track leads generated through paid marketing campaigns, utilizing CRM systems or other lead management tools to analyze lead quality and conversion rates.
  • Sales Team Coordination: Coordinate effectively with the sales team to ensure seamless communication and handover of leads, facilitating prompt follow-up actions to nurture leads through the sales pipeline and achieve conversion goals. 
  • Content Collaboration: Work closely with the content and research team to develop engaging and high-quality social media content that aligns with the target audience and company goals.
  • Social Media Page Management: Manage and oversee the organization's social media pages, including Facebook, Instagram, Twitter, and LinkedIn, ensuring consistency in branding, messaging, and content across all platforms.
  • Creative Asset Development: Provide guidance and input to the team on creating ad copy, visuals, and other assets for paid campaigns, ensuring consistency in messaging and branding.
  • Community Engagement: Monitor social media channels, engage with the audience, and respond to inquiries and comments in a timely and professional manner, fostering positive relationships with followers.
  • Exploration of New Opportunities: Stay updated on industry trends and emerging platforms, exploring and implementing new advertising opportunities to effectively reach and engage with target audiences.
  • Cross-Functional Collaboration: Work closely with cross-functional teams, including all department heads, to develop integrated marketing campaigns that drive awareness, engagement, and conversions.
  • Performance Analysis: Conduct regular analysis of campaign performance metrics, providing actionable insights to optimize strategies and improve ROI.
  • Flexibility and Adaptability: Demonstrate flexibility and adaptability in responding to shifting market conditions, client preferences, and organizational priorities, adjusting strategies and tactics as needed to achieve targeted outcomes and deliver value to stakeholders.

Employee Benefits

LaptopSmartphoneLife Insurance13th monthOthers - HMO, Leave Benefits, Statutory Benefits, Smartphone Data Plan

Preferred Candidate

Interpersonal / Soft Skills

Technical / Hard Skills

Strategy Development (1-3 Years) Campaign Management (1-3 Years) Lead Generation (1-3 Years) Coordination (1-3 Years) Social Media Management (1-3 Years) Performance Analysis (1-3 Years) Marketing (1-3 Years)

Company Overview

Leechiu Property Consultants (LPC) is a privately held professional real estate brokerage services company operating in the Philippines. The team behind LPC leverages on their combined experience to negotiate even the most complex property transactions for both local proponents and the world’s biggest conglomerates. We are driven to excel and value the trust our clients grant us. We redefine real estate services from ‘transactional’ to ‘nurturing’ relationships through informed choices and long term support. Anyone can facilitate a transaction, but only a certain few can provide a mutually beneficial relationship.

 

MISSION:

To deliver superior value and profitable real estate solutions for like-minded partners through local, dynamic & insightful property-related expertise in corporate leasing and investments.

To be the advisor of choice who provides the most strategic and outstanding property-related advice, solutions and services to our customers. Our company values unity, integrity and passion for excellence.

For more information, please visit www.leechiu.com 

Office Address:

2/F Makati Shangri-La Retail Arcade, Ayala Avenue, Makati City, 1200 Metro Manila-Metro Manila

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